After visualising the new packaging destined for the supermarket shelves all that was left was to shoot it.. Oh, if was ever as simple as that. Nuances of slight misrepresentation of product needed greatly to be avoided (because ALL cheese is not equal) – and a pragmatic attack of the core elements needed to sell […]
[SCREAM] At the speed of light and in freezing wet conditions.. it always happens like that.. If only 23 seconds didn’t take over 24 hours. Need these by the end of weekend – that means you have one night and one morning.. !! Weather dependent? You must be joking! “We have some time lapse footage, […]
Shooting roomsets over the summer needed a working space we could leave set up whilst other studio work was being done. There was a likelihood that some products wouldn’t be ready in time for the shoot and a few cancellations on the start date eventually had us starting with still a likelihood that all the […]
Sometimes, products are too large to sensibly ship out to our studio, in these cases I take the studio to the products instead. These were large products. Not only were they large products they also prototypes needing various retouching due to variations of design and needed cut-outs producing same day for inclusion in marketing materials. […]